- THE VIETNAM CENTER AND ARCHIVE
- Texas Tech University
The Situation Prior to Tet
Prior to the Tet Offensive the United States believed that it was winning the Vietnam War. There had been no decisive battles, but American forces had bested the communists in nearly every engagement that had been fought. Their strategy of attrition seemed to be working as American forces were defeating the communist soldiers and accumulating a high body count. As a result, the US military began to believe that its tactics were "grinding the communists down," and that they would soon give up their guerrilla war. However, the American public was beginning to show signs of war weariness, as the fighting continued to rage with no end in sight. In an effort to counter anti-war sentiment, the administration of US President Lyndon B. Johnson initiated a good-will tour in November of 1967 to help restore American confidence in the war effort. During this public relations campaign, Gen. William C. Westmoreland assured the American public that the war had reached a point "where the end comes into view." However, the massive enemy offensive that took place a mere two months later shattered all illusions of a forthcoming victory.